OpenSeat
From an idea born out of loneliness to a movement connecting strangers around dinner tables.
The Challenge
The OpenSeat idea was born in South Africa in 2018. Matt Cole was working in Sweden prior, and found it challenging to connect with people and authentically experience the local culture.
The Idea Forms
He thought to himself that if he could find a spare bedroom to sleep in on an app, perhaps he could find a dinner party with a locals that he could connect with.
From Idea to Reality
Matt shared his idea with his long-time friend Callum Oberholzer. Through Callum's software studio, Black Box, the idea developed into a solution: the creation of OpenSeat.